February / March 2009

Editorial

Take a Look, The Future from Above

We zoom in closer. Europe, Germany, Stuttgart, Zuffenhausen, Porscheplatz. Welcome from above the new Porsche Museum. The dynamically shaped, monolithic structure in unadulterated white lies below us, appearing to float above the ground. It stands out — from every point of view. A futuristic edifice. Across the street are the Porsche headquarters (in photo below), and diagonally opposite the new 911s roll off the assembly line at the Werk 1 plant. The future is taking shape here — and yet this most spectacular building is supposed to house the past? One thing is clear: any company that gives its history a home like this has nothing to hide. On the contrary. Past and future united in such harmony are only rarely found in this world. We continue our search. Porscheplatz, Zuffenhausen, Stuttgart, Germany, Europe…

Floating Asset

Porsche has opened a house of treasures, but that’s not all — the new museum adds another architectural attraction to Stuttgart. Not only the contents but also the packaging is spectacular.

Insights

Every tour a delight: All those who enter the all-encompassing white of the Porsche Museum will have their own unique views and insights. But everywhere the common feature is motion.

“Encountering Porsche Anew”

Achim Stejskal, manager of the new museum, talks about a building that exudes incredible power and a place where the past comes alive. The magic of history.

Patron Saint of Gourmands

All this history whets the appetite: A very special restaurant opens in a superb museum. Readers of the Porsche magazine will find it easy to remember the name — “Christophorus.”

Grand Plan

The “Porsche idea” runs like a lane marker through every aspect of the museum — accompanied by a historical timeline. We provide an overview of the complete exhibit and its services.

Unveiled

Selecting the best exhibit in the Porsche Museum is impossible — there are too many extraordinary candidates. But 12 cars with special stories have been chosen to represent 80 outstanding vehicles.

At First Glance

The Type 64 is the original Porsche, containing all the sports car genes still evident today. Its vehicle body stands at the start of the exhibition — the result of a remarkable reconstruction.

Passion in Two Volumes

Available at the counter: Two impressive volumes on automobiles and architecture have been published by Piper to mark the opening of the new museum: Passion Porsche and Perspektive Porsche.

Spanish Eyes

The new Cayman and the Spanish city of Seville — both are made for passionate relationships. This issue’s trip report chronicles a fiery encounter.

News: Porsche Introduces the Cayenne Diesel for Europe

News: Strong Debut for the New Cayman and Boxster

News: Slingshot for Young Filmmaker

Christophorus Market Pages China

Regional Highlights Focus on Porsche in China