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Porsche China continues to enhance dealer networkPorsche continues expansion in southwest China with the grand opening of Porsche Centre Chongqing Yuhang

• Porsche Centre Chongqing Yuhang, with investment from PAIG (China) Automobile In-vestment Co., Ltd., held its grand opening ceremony on 15 May, providing Chongqing and the surrounding areas with the world-renowned Porsche experience.
• Porsche Centre Chongqing Yuhang adheres to Porsche's new retail concept “Destination Porsche”, offering an enhanced customer experience and exciting digital lifestyle, while providing a space for Porsche owners, fans and enthusiasts to connect.
• Porsche Centre Chongqing Yuhang covers a floor area of 12,000 square meters, the showroom can display 13 Porsche sports cars at the same time and the after-sales ser-vice area has 17 work bays and 2 direct dialogue bays.

Chongqing/Shanghai. On 15 May 2024,Chongqing welcomed its third Porsche Centre – adhering to Porsche's new retail concept “Destination Porsche”– with a grand opening ceremony. Located in No. 8, Sheng Ming Road, Baoshenghu Street,Porsche Centre Chongqing Yuhang not only provides convenience for owners and enthusiasts in Chongqing and the surrounding areas by offering the full range of Porsche sports cars, but also further demonstrates the growing network of Porsche dealerships and the importance Porsche attaches to the southern market. On the opening day, Mr. Michael Ramsey, Vice President Omni-Channel Management and Development of Porsche China; Mr. Julian Zhu, Director Region South of Porsche China; Ms. Kerstin Nemeth, Chief Executive Officer of PAIG (China) Automobile Investment Co., Ltd. and Mr.Weiping Wang, General Manger of Porsche Centre Chongqing Yuhang were onsite along with many other guests and members of the media to witness this memorable moment and catch a glimpse of the latest state-of-the-art technology on offer.

Porsche Centre Chongqing Yuhang, with investment from PAIG (China) Automobile Investment Co., Ltd., covers a floor area of 12,000 square meters. The modern, spacious showroom can display 13 Porsche sports cars at the same time. The comfortable and luxurious lounge, discussion and video areas ensure that every Porsche enthusiast can enjoy top-notch customer service. The after sales service area has 17 work bays and 2 direct dialogue bays. A broad selection of extra services and products are provided for customers, including Porsche Exclusive Manufaktur, Tequipment and Porsche Lifestyle. In addition, Porsche Centre ChongqingYuhang is equipped with Porsche’s global standard testing instruments and maintenance equipment. The professional service team will provide each customer with a full range of consultation options and the world-renowned Porsche service.

Chongqing is the birthplace of “Bayu”culture and a national historical and cultural city. At the same time, as a municipality directly under the central government, Chongqing has not only become an important central city and mega-city in southwestern China, but also one of the most important central cities of the country. Meanwhile, in terms of economy, Chongqing is also located in the economic centre of the upper reaches of the Yangtze River, playing an important role as an international consumption centre, a national advanced manufacturing base, a financial centre in the west, a scientific and technological innovation centre in the west, an international comprehensive transportation hub and a gateway for opening up to the outside world.AsChongqing has grown and both the overall economic strength and the public’s demand for sports cars has steadily increased, Chongqing Yuhang is well positioned for a new Porsche Centre. On the opening day, Mr. Michael Ramsey, Vice President Omni-Channel Management and Development of Porsche China, expressed his heartfelt appreciation to the investor, “The successful completion of Porsche Centre Chongqing Yuhang would not have been possible without the dedication and hard work of our investor, PAIG (China) Automobile Investment Co., Ltd. who have been a long-term partner of Porsche over the years and have provided us with comprehensive support in the deployment of our dealer network and the operational management of our business.”Ms. Kerstin Nemeth, Chief Executive Officer of PAIG (China) Automobile Investment Co., Ltd.added, “In the future, we look forward to joining hands with Porsche to continue this saga on the road to success, and we also hope to continue to contribute to Chongqing's economic development in our own small way.”

Since entering the Chinese mainland in 2001, Porsche has been committed to bringing the sports car experience and innovative spirit advocated by the brand to every Chinese customer who desires challenge and pursues perfection. At the same time, from the perspective of the Chinese auto market, Porsche also actively engages in localised research and development, and is launching an ever growing number of electrified sports car products to keep pace with the electrification era. This year in particular, Porsche is carrying out product upgrades on four of its six vehicle lines, which means that more new models will be launched in one year than in any previous year. Porsche will continue to be committed to its value-driven objectives through a renewed product portfolio, highly customised options and special models. Porsche will also continue to meet the expectations of Chinese consumers for the ultimate sports car with unique individualisation and classic driving experiences, and to promote the development of sports car culture in China.

About Porsche China

Porsche was founded by Prof. Dr. Ferdinand Porsche in Stuttgart, Germany, in 1931 and was then transformed into a sports car manufacturer by Ferry Porsche in 1948. Porsche has been known as one of the most prestigious automobile brands in the world for decades. True to the core brand value of performance, Porsche leads the way in providing a new generation of sports cars that prove performance and efficiency can be perfectly combined.

Since entering the Chinese mainland in 2001, Porsche China has been dedicated to bringing the sporty genes and innovative spirit of the marque to Porsche enthusiasts in this dynamic market. In Porsche’s network in China, customers can experience the unlimited appeal of Porsche’s iconic sports cars: the legendary 911 series, the renowned 718 Boxster and Cayman mid-engine sports cars, the luxurious Cayenne premium SUV, the dynamic and pioneering Macan SUV, the luxurious four-door Panamera with pure sports genes and the all-electric Taycan with four-door sports saloon. Each demonstrates excellence in performance, exquisite design, and consistent commitment to perfect quality that Porsche embodies. Across Chinese mainland, Hong Kong and Macau, there are now 155 sales sites in operation, ensuring that Porsche customers across the country receive the hallmark personalised care that sets Porsche apart around the world.

For more information or enquiries, please visit us at www.porsche.cn. Or contact:

5/15/2024

Further information and pictures for journalists and media representatives can be found on the Porsche press database at http://presse.porsche.de/.